Competitive Pricing Analytics

Competitive Pricing Analytics Competitive Pricing Analytics


An estimated 13% of Service Plan revenue (revenue attributed directly to fees paid by subscribers for voice and data services) is leaked by Communication Service Providers (CSP) because they do not have enough information to better understand the competitive pressure of the marketplace. In this white paper, we will show how sub-optimal pricing drives revenue leakage. Competitive Pricing Analytics (CPA) is a standard operating procedure in many industries, but is still a nascent practice in telecommunications. The technology exists. The data is available. Given global mobile operator revenue hit €895 billion in 2012, the opportunity to reduce the amount of leaked Service Plan revenue is enormous.
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Malaysia
Velabs Sdn Bhd
Level 6.06 KPMG/IBM Tower,
Bandar Utama, 47800 Petaling Jaya,
Selangor, Malaysia.

E-mail: info@velabs.net


Pakistan
Velabs Pvt Ltd
78-R Ghazali Road,
Block 2,
PECHS Karachi.

E-mail: info@velabs.net


Singapore
7500A, Beach Road #05-319
The Plaza Singapore 199591.

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